About Us

I built this for the woman I was at 43.

I'm Sarah. I'm 45. And for most of my forties, I was hungry.

Not "I forgot to eat lunch" hungry. The other kind. The kind where you wake up at 6:47am and the first thought that crosses your mind isn't good morning, it's what's in the fridge. The kind where you eat a proper breakfast and twenty minutes later you're standing in the kitchen wondering if there are biscuits in the cupboard. The kind that doesn't quiet down when you've had enough — because it was never really about food.

I didn't have a name for it then. Now we call it food noise. Back then I just thought I was greedy.


What I tried

I tried all of it. I want to be specific about this because I think you've probably tried most of it too.

I tried high-protein, low-carb, keto, intermittent fasting, the 5:2, Slimming World, MyFitnessPal, walking 10,000 steps a day, the gym at 6am, the gym at 8pm, magnesium, peppermint tea, kefir, kombucha, three different probiotics from Holland & Barrett, a Symprove subscription that cost me £160 over three months, and one private GLP-1 consultation I paid for and walked out of because the doctor barely looked at me.

Some of it worked for a fortnight. Most of it did nothing. A few things made it worse — there's a particular probiotic I won't name that left me so bloated I had to loosen my bra at my own kitchen table.

Through all of it, the food noise stayed. Loud. Constant. Embarrassing.


What no one told me

I was 43 when a women's health GP — the third doctor I'd seen — said something that changed everything. She said: "Sarah, your gut bacteria shifts when your hormones shift. The signals your body used to send when you were full — they're not landing the same way anymore. It's not in your head. Well — it is. But the signal starts somewhere else."

That was the first time anyone had told me my body wasn't broken. It was sending a signal that wasn't getting through.

I started reading. Properly reading — papers, not blog posts. I learned about a strain of gut bacteria called Akkermansia muciniphila. I learned that in research, this strain releases a protein that triggers your gut to talk to your brain through a hormone called GLP-1 — the same hormone the injectables work on. Except this one your body already makes. On its own. Quietly. When the gut signal is there.

I learned that women in midlife have measurably less of this bacteria than they did in their thirties.

I wasn't broken. I was just missing a signal.


Why I built this

I tried the Akkermansia products that existed. The American ones cost me £65 a bottle and arrived warm in cardboard. The cheap ones on Amazon couldn't tell me what strain was actually in the capsule. One of them turned out to contain almost no live bacteria by the time it reached me.

I couldn't find a product that did the three things I needed it to do.

I needed a strain that was named on the label — not hidden inside a "proprietary blend." I needed it formulated for a midlife woman's gut, not a 28-year-old biohacker's. And I needed a company that wouldn't lie to me about how long it takes to feel anything.

So I worked with a UK formulator, a women's health GP, and a microbiologist who'd spent eight years studying gut-brain signalling. We built one product. One job. Live Akkermansia muciniphila, named on the label, paired with two complementary strains and a prebiotic that feeds them. Made in the UK. Third-party tested every batch.

We called it The Daily Gut Reset because that's what it does. It doesn't fix you. There's nothing to fix. It supports the signal your body is meant to send on its own — gently, daily, over six to eight weeks.


What I'll tell you honestly

This isn't Ozempic. It won't drop a stone off you in a month. If anyone tells you a capsule does that, walk away.

What it might do — and what it did for me, and what the women we've sent it to in the UK keep telling us — is quiet the food noise. Not all at once. Slowly. The kind of quiet you only notice in retrospect, when you realise you got through a Tuesday without thinking about the biscuit tin.

Some days you'll feel a difference in two weeks. For most women it's closer to six. That's why we give you ninety days to find out. If you take it daily for ninety days and nothing has shifted, we'll refund you in full. No forms, no fuss.

I'm not asking you to believe it works. I'm asking you to give your gut ninety days to remember how to send the signal.

That's what I would have wanted, at 43.

Sarah Wells Founder, QualiGreen